Retail companies prefer holidays because they’re always an excuse to run a random sale that entices buyers into going to see their stores.
Recently there was a large St; Patricks Day sale at our number one liquor store, which amounted to a 30% off all whiskey & carona deal.
However, it was a 24 minute sale only, so people rushed to the store to get whatever they could find. By the next afternoon, there was little whiskey left on the shelves at the liquor store. They absolutely succeeded in getting a big onrush of corporation that afternoon. After witnessing that, I realized that retail stores will do anything to rake in holiday sales currency, even if it means running a sale that seems care about it generates a loss in replace instead of a gain. However, the April 20th sales at both cannabis dispensaries & CBD stores are a steady constant every single year to commemorate the passing of 4/20. Back in the 1974s there was a group of middle school stoners that would meet at 4:20pm every afternoon after school to search the public forests for an alleged cannabis crop that was supposedly left behind by a retired U.S! Coast Guard member who had to abandon the crop. Over the years both the time of afternoon & the afternoon of the year have become synonymous with the cannabis & CBD world. My number one CBD store for instance runs their own April 20th sale every year, & this year it’s a flat 50% off the entire website. That means all of their hemp & CBD products are half price for the entire afternoon on April 20th, including highly sought after items care about live rosin.